The Most Comprehensive Guide
on Building Creative that Converts
Top 45 Creative Optimizations to Transform Your Amazon Business
Expert Tips and Best Practices for Using Creative Assets to Achieve Maximum Impact
This comprehensive guide will provide an overview of all the creative assets available on Amazon, including images, videos, A+ Content, Storefronts, and Custom Ad Creative.
Expert Tips and Best Practices for Using Creative Assets to Achieve Maximum Impact
Introduction
Basic Best Practices for all Creative Assets
Main Image
Product Detail Page (PDP) Image Carousel
A+ Content
Amazon Brand Story Feature
Premium A+ Content
Manage Your Experiments for A+ Content
Product Video
Amazon Storefront
Updating Your Creative Assets
Custom Ad Creative
Amazon Posts
Conclusion
Sources
Introduction
Basic Best Practices for all Creative Assets
Main Image
Product Detail Page (PDP) Image Carousel
A+ Content
Amazon Brand Story Feature
Premium A+ Content
Manage Your Experiments for A+ Content
Product Video
Amazon Storefront
Updating Your Creative Assets
Custom Ad Creative
Amazon Posts
Conclusion
Sources
Key Insights
Embedding videos in landing pages can increase conversion rates by up to 80%*
90% of customers report that product videos help them make purchasing decisions*
Regular A+ Content can boost your conversion from 3 to 10% while Premium A+ can increase this to around 15%*
Inside the book
Download the full eBook for a complete guide to building creative assets that convert on Amazon.
Learn Why Your Current Amazon Creative Isn’t Converting Customers
50+ Pages of Tips and Examples from Creative Experts