Amazon Organic Search, otherwise known as Organic Rank, is a paginated list of search results appearing in order of relevance to the search query. Your rank order is determined by a set of elements that make-up Amazon’s A9 Algorithm: Text Match Relevancy, Price, Inventory, and Sales Velocity.
Amazon Organic Search, otherwise known as Organic Rank, is a paginated list of search results appearing in order of relevance to.
Amazon is dominating the internet in initial product searches with over 54% of consumers searching for a product begin their journey on Amazon. Of these consumers, 70% don’t navigate to the second page of search results. What this means for your brand is if you’re not ranking for search terms, your products won’t be seen by the consumers.
Envision Horizons team approached us at CES 2019, where we launched some of our products on the US market. We needed a partner help us manage our Amazon sales so that we could focus on other areas of marketing, and we have not been disappointed. EH handles our inventory planning, fine tunes our product detail pages, manages our advertising on Amazon and much more. They even handle most of our customer service. They have improved our total ACOS from around 80% when we started out, down to ~20%! Very impressive, and a feat we couldn’t have pulled off ourselves. With EH’s help we have been able to focus on growing fast on other markets simultaneously. I would recommend any company serious about selling on Amazon.com to get Envision Horizons invaluable help!