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Amazon Marketing Cloud (AMC) – An Introduction for Brands & Sellers
For savvy Amazon sellers, Amazon Marketing Cloud (AMC) represents a powerful tool to gain actionable insights and drive performance. But how exactly can sellers best leverage AMC's capabilities? This guide will explore key ways sellers can tap into AMC to optimize...
Utilizing Amazon Ad Sales by Day Analysis
Understanding your sales patterns by day of the week can reveal opportunities to optimize your Amazon advertising performance. Let’s examine the best and worst days for Amazon sales volume and provide actionable tips to capitalize on these trends. Envision Horizons...
How to Sell Hazmat Products on Amazon
Selling hazardous materials (hazmat) on Amazon requires special handling and compliance. This guide will walk through key steps for successfully selling hazmat products within Amazon’s guidelines. Adhering to the below will help ensure the successful onboarding of...
The State of the Amazon Fragrance Category in 2023
The Amazon Fragrance category is a major segment, with the global fragrances market valued at $9 billion in 2023 according to Statista. However, recent data indicates some shifts in the dynamics of this category on Amazon specifically. Here is an overview of the...
The Hottest Amazon Beauty Trends: July 2023
Amazon's beauty category continues to grow and evolve. According to Envision Horizons' latest Amazon Beauty Report for July 2023, the total estimated growth in beauty sales on Amazon was 3%. The report provides insights into the top brands, products, search trends,...
Coming in October: How to Prepare for Amazon’s Prime Big Deal Days
Amazon's exclusive Prime member shopping event, Prime Big Deal Days, is coming up in October. While not as big as Prime Day, this event still presents a valuable opportunity for brands to engage customers and boost sales before the holiday rush. What is Prime Big Deal...
10 Free Resources to Skyrocket Your Amazon Growth
Envision Horizon's Top 10 resources for Amazon Growth. Are you an Amazon seller looking to elevate your business to new heights? Look no further! Envision Horizons has curated a list of the top 10 free resources that are bound to supercharge your success on the...
Sponsored Display Now Available for Non-Amazon Sellers
Attention all advertisers! Amazon is now opening up the opportunity for you to promote your products or services using Sponsored Display, even if you're not an Amazon seller. Check out Amazon’s announcement here. Getting Started with Sponsored Display for Non-Amazon...
Amazon Marketing Cloud (AMC) – An Introduction for Brands & Sellers
For savvy Amazon sellers, Amazon Marketing Cloud (AMC) represents a powerful tool to gain actionable insights and drive performance. But how exactly can sellers best leverage AMC's capabilities? This guide will explore key ways sellers can tap into AMC to optimize...
Utilizing Amazon Ad Sales by Day Analysis
Understanding your sales patterns by day of the week can reveal opportunities to optimize your Amazon advertising performance. Let’s examine the best and worst days for Amazon sales volume and provide actionable tips to capitalize on these trends. Envision Horizons...
How to Sell Hazmat Products on Amazon
Selling hazardous materials (hazmat) on Amazon requires special handling and compliance. This guide will walk through key steps for successfully selling hazmat products within Amazon’s guidelines. Adhering to the below will help ensure the successful onboarding of...
The State of the Amazon Fragrance Category in 2023
The Amazon Fragrance category is a major segment, with the global fragrances market valued at $9 billion in 2023 according to Statista. However, recent data indicates some shifts in the dynamics of this category on Amazon specifically. Here is an overview of the...
The Hottest Amazon Beauty Trends: July 2023
Amazon's beauty category continues to grow and evolve. According to Envision Horizons' latest Amazon Beauty Report for July 2023, the total estimated growth in beauty sales on Amazon was 3%. The report provides insights into the top brands, products, search trends,...
Coming in October: How to Prepare for Amazon’s Prime Big Deal Days
Amazon's exclusive Prime member shopping event, Prime Big Deal Days, is coming up in October. While not as big as Prime Day, this event still presents a valuable opportunity for brands to engage customers and boost sales before the holiday rush. What is Prime Big Deal...
10 Free Resources to Skyrocket Your Amazon Growth
Envision Horizon's Top 10 resources for Amazon Growth. Are you an Amazon seller looking to elevate your business to new heights? Look no further! Envision Horizons has curated a list of the top 10 free resources that are bound to supercharge your success on the...
Sponsored Display Now Available for Non-Amazon Sellers
Attention all advertisers! Amazon is now opening up the opportunity for you to promote your products or services using Sponsored Display, even if you're not an Amazon seller. Check out Amazon’s announcement here. Getting Started with Sponsored Display for Non-Amazon...
Prime Day 2023 Recap: Envision Horizons’ Tips for Seller Success
Amazon Prime Day is one of the most anticipated sales events for Amazon sellers and shoppers alike. After a successful Prime Day 2023, Envision Horizons is thrilled to share our performance insights and tips for navigating this Amazon sales event in the years to come....
In Response to Marketplace Pulse’s “Amazon Sells Fast Shipping Not Products”
Countering Marketplace Pulse "Amazon Sells Fast Shipping Not Products': Why Amazon's Multifaceted Approach Transcends Logistics... Why have companies such as Wish and Walmart struggled to compete with Amazon? We theorize that it is because Amazon is more than just its...
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