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MyHorizons 2.0 for Amazon Brand Management
Thursday, May 26, Envision Horizons is rolling out a new and improved version of our Amazon analytics platform- myHorizons 2.0! The redesigned app supports our mission to automate Amazon brand management. Thank you to all of our beta testers, advisors,...
Amazon Payments Report Terminology
We’re defining all of the Amazon terminologies that you need for a full understanding of the Amazon payments report. What’s Included in the Payments Report The Payments report displays your account's payment information. You can… View an account summary that includes...
How To Sell To Gen Z Consumers On Amazon
Gen Z consumers on Amazon are rising in buying power. This represents a growing opportunity for brands that understand their values and specific shopping behaviors. Some sources estimate Gen Z’s buying power to be between $143 to $323 billion. Born between 1997 and...
Recovering Your Primary Amazon Seller Account
Getting locked out of your primary Amazon seller account can be very frustrating. Having access to your primary account is essential for making important changes to settings, editing billing information, and accessing your Brand Registry. Amazon Seller Account Status...
Strategies To Improve Your Amazon IPI Score & Increase Restock Limits
We’re reviewing Amazon inventory management strategies to improve your IPI score and increase your restock limits. What is Your IPI Score and Why Does it Matter? The Inventory Performance Index is a metric Amazon uses to gauge your inventory performance over time. You...
Envision Horizons Year In Review By Clutch
Envision Horizons 2021 Clutch review performance... 3 clients left reviews for Envision Horizons on Clutch in 20213 out of 3 clients were 100% willing to refer EnvisionHorizonsEnvision Horizons earned an average Clutch review rating of 4.8/5 Check out Envision...
Best Ways To Send External Traffic To Amazon
In the last few years, Amazon has demonstrated a clear focus on encouraging sellers to drive external traffic to the platform. While still just a theory, many sellers believe that Amazon’s algorithm actually rewards sellers for driving external traffic to the...
Using Amazon Influencers To Drive Sales
What You Need to Know About Working with Amazon Influencers In the last few years, Amazon has demonstrated a clear focus on encouraging sellers to drive external traffic to the platform. Initiatives like the Amazon Influencer Program have allowed influencer marketing...
How To Increase Amazon Inventory Restock Limits
The biggest frustration for anyone in the e-commerce industry this year has been logistics issues. Dealing with Amazon storage limits can be aggravating as they are continuously and unexpectedly changing. Amazon restock limits have changed multiple times in the past...
Why And How To Track Repeat Purchase Rates On Amazon
What is Your Repeat Purchase Rate? Your “repeat purchase rate” or “repurchase rate” is the proportion of customers that have purchased from you more than once. After a customer purchases from you once, their completion of another, later transaction counts them as a...
Everything You Need To Know About Amazon Seller Feedback
What is Amazon Seller Feedback? The Amazon Seller Feedback system was created so that Amazon customers could access more information about previous buyers’ experiences with different sellers. Seller feedback acts as a report card for each seller, indicating the...
How To Participate In Amazon’s Brand Referral Bonus Program
What You Need to Know The Amazon’s Brand Referral Bonus program is designed to give US Seller Brand Owners the opportunity to earn a bonus for product sales driven by non-Amazon marketing efforts that are measured by Amazon Attribution. Only brand owners enrolled in...
How To Track And Reduce Your Return Rates On Amazon
Amazon makes returns quick, easy, and free for their customers in order to encourage purchases by reducing the risk for the customer. While Amazon customers love the ability to make easy returns, Amazon sellers have to deal with the aftermath. Amazon FBA Returns are...
Amazon Climate Pledge Friendly Badge And How To Qualify
According to Forbes, 92% of Gen Z and 90% of Millennial consumers are more likely to trust a brand that supports social or environmental issues. A great what to show Amazon customers that you’re an environmentally conscious brand is by participating in Amazon’s...
Guide To Promotional Tools On Amazon
As an Amazon seller, running promotions on the platform should be part of your long-term marketing strategy. Deals provide visibility on your products driving sales, and can also result in a halo effect that increases sales across your brand or other products. We’re...
How To Forecast Inventory For Amazon
Amazon Inventory Forecasting As an Amazon seller, it can be great to see that your product is flying off the virtual shelves. And while Amazon wants to see that you have a popular product, they also want to see that you can keep up with demand. Running out of...
Amazon Fulfillment Methods – FBA Vs FBM Vs SFP
For Amazon sellers, it is important to know exactly what each fulfillment method entails For Amazon sellers, it is essential to know what each fulfillment method entails, including fees, logistical costs, and operational implications, to decide which fulfillment...
How To Win The Amazon Buy Box In 2021
Winning the Buy Box is important for Amazon sellers; in fact, 83% of sales come from the Buy Box. Though Amazon used to award the Buy Box to one seller, now it rotates between multiple sellers. Here’s how it works - Amazon’s algorithm will start by analyzing each...
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