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    Guide To Promotional Tools On Amazon

    Guide To Promotional Tools On Amazon

    As an Amazon seller, running promotions on the platform should be part of your long-term marketing strategy. Deals provide visibility on your products driving sales, and can also result in a halo effect that increases sales across your brand or other products. We’re...

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    How To Forecast Inventory For Amazon

    How To Forecast Inventory For Amazon

    Amazon Inventory Forecasting  As an Amazon seller, it can be great to see that your product is flying off the virtual shelves. And while Amazon wants to see that you have a popular product, they also want to see that you can keep up with demand. Running out of...

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    How To Win The Amazon Buy Box In 2021

    How To Win The Amazon Buy Box In 2021

    Winning the Buy Box is important for Amazon sellers; in fact, 83% of sales come from the Buy Box. Though Amazon used to award the Buy Box to one seller, now it rotates between multiple sellers. Here’s how it works - Amazon’s algorithm will start by analyzing each...

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    MyHorizons Campaign Management

    MyHorizons Campaign Management

    With the upcoming launch of our software platform for Amazon sellers, myHorizons, we’re excited to announce a new suite of algorithms for Amazon PPC advertising. Envision Horizons is one of only a handful of Amazon partner agencies integrated fully with Amazon’s...

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    Why Big Brands Are Exiting Amazon

    Why Big Brands Are Exiting Amazon

    As of this week, Ikea has officially cut ties with Amazon. Ikea is among other brands such as Nike, Birkenstock, and PopSockets, that have decided to no longer sell their products on Amazon. But, why? Seller Central vs. Vendor Central To understand a brands...

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    E-Commerce Trends To Implement Now

    E-Commerce Trends To Implement Now

    As top marketers and e-commerce professionals, we are expected to be on top of trends in order to keep our brand(s) competitive and innovative. In a fast-moving digital world where being an early adopter is key; we spoke to the pros to discuss the future of...

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    How Amazon Sellers Should Prepare For The Holidays

    How Amazon Sellers Should Prepare For The Holidays

    The Holidays are fast approaching. How is Envision Horizons preparing our clients for the busiest time of the year? Let us together learn how Amazon sellers should prepare for the holidays. Having a strong advertising strategy is one of the most lucrative things you...

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    State Of Customer Reviews & Customer Service On Amazon

    Amazon’s New Add To Cart Pop-Up Feature

    If you’re like me, you’ve added at least one item to your Amazon shopping cart today. You then looked to the bottom of the product detail page to peruse the “frequently bought together” and “sponsored products” because let’s be honest, what’s one more thing?...

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    State Of Customer Reviews & Customer Service On Amazon

    Amazon Changes A9 Algorithm

    Amazon Changes A9 to Favor their own Brands The Wall Street Journal recently reported Amazon adjusted its A9 algorithm to give preferential placements to listings that are more profitable for the company - likely their own brands. This is the first massive...

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    Automate Amazon Brand Management

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