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Counterfeits On Amazon – How To Ensure Amazon Products Are Legitimate
Amazon is Selling Counterfeit Products If you live in the world of e-commerce, watch Good Morning America, or follow any reputable publication, you’ve likely heard about Amazon’s latest “scandal," - the number of counterfeits product on Amazon. The Wall Street Journal...
How Luxury Brands Can Thrive On Amazon
How Luxury Brands Succeed on Amazon While you might assume that Amazon is an online marketplace built primarily for lower-cost brands and products, the truth is that Amazon is less of a discount retailer and more of a convenience retailer. For luxury brands...
The Buzz Around Celebrities And Amazon
Celebrities Using Amazon As a Launch Strategy It feels like a new celebrity is announcing their partnership with Amazon each week. From Lady Gaga launching her new cosmetic line, Haus Laboratories, to Jessica Alba introducing The Honest Company, a...
Overview Of Amazon Prime Day 2019 – The Good, The Bad, The Ugly
Post-Amazon Prime Day 2019 Amazon Prime Day has come and gone and consumers are all shopped out. ‘The big day,’ (more like 48 hours of fury) seemed to have come and gone all too quickly. Now that the discounts are (mostly) gone, it’s time to discuss the good, the...
What You Need To Know About Amazon Project Zero
Amazon Project Zero is a new program that leverages the combined strengths of Amazon and the brands that use the platform to drive counterfeit products and sellers to zero. Amazon recently announced this exciting project and many details are still unclear, but...
Amazon’s A9 Algorithm And Everything You Need To Know
Amazon: The Search Engine To the average consumer, Amazon is a retailer. To the experienced seller, Amazon is the largest e-commerce search engine. Understanding Amazon’s A9 Algorithm, what influences a product listing appearing on the first page vs the fifth page, is...
Hidden Reviews On Amazon – The Curveballs Continue
Hidden Reviews on Amazon Amazon – as experienced sellers know, it’s sometimes hard to see the method to their madness. Curveballs are the hidden reviews on Amazon. Recently, Simon was looking at a handful of negative reviews and noticed something peculiar about...
How To Bypass Amazon’s Suppressed Search ASINs
Amazon Listing Titles If there was ever a time to get creative with your Amazon Listing Titles, it's now! Amazon announced that ASINs would be suppressed from Amazon Search Algorithm whose titles do not comply with Amazon’s product title requirements. This is to take...
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