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Amazon’s Best Seller List

Amazon’s Best Seller List

An Amazon Best Seller is a title that is awarded to products that sell exceptionally well on the Amazon platform. To be on Amazon's Best Seller List, your product must have the highest sales velocity in the category of your listing. The Best Seller title/badge is...

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What is an Amazon Integrator?

What is an Amazon Integrator?

Amazon Integrators, also referred to as Amazon agencies, are third-party service providers that help brands to navigate and succeed in the complex world of Amazon. Amazon Integrators have a deep understanding of how Amazon works and can offer strategic guidance on...

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What is Amazon Perfect Launch Program? 

What is Amazon Perfect Launch Program? 

When it comes to launching a new brand or product on Amazon, the first 90 days are the most essential for driving sales and establishing a strong sell-through rate. Amazon launched its new ‘Perfect Launch Playbook’ at the beginning of March 2022. Amazon’s Perfect...

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When is Amazon Prime Day 2022

When is Amazon Prime Day 2022

When is Amazon Prime Day 2022? Amazon Prime Day is one of the biggest shopping events of the year, and it’s coming up fast. During its earnings report last month, Amazon announced that Prime Day 2022 will be returning to July this year. Editor's Note: Prime Day 2022...

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What is Amazon VPP?

What is Amazon VPP?

Amazon Unveils New Virtual Product Placement (VPP) Program  Amazon’s presentation at this month’s “Interactive Advertising Bureau’s NewFronts” brought the announcement of new Amazon advertising products, including ad formats that use virtual product placement...

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Setting TACOS on Amazon Based on Your Goals

Setting TACOS on Amazon Based on Your Goals

Your advertising strategy on Amazon will depend on your brand’s goals for the platform. The first step in setting TACOS on Amazon is identifying whether your main objective is to improve your profitability or gain more market share.  What is TACOS? How is it...

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What is an Amazon Integrator?

What is an Amazon Integrator?

Amazon Integrators, also referred to as Amazon agencies, are third-party service providers that help brands to navigate and succeed in the complex world of Amazon. Amazon Integrators have a deep understanding of how Amazon works and can offer strategic guidance on...

read more
What is Amazon Perfect Launch Program? 

What is Amazon Perfect Launch Program? 

When it comes to launching a new brand or product on Amazon, the first 90 days are the most essential for driving sales and establishing a strong sell-through rate. Amazon launched its new ‘Perfect Launch Playbook’ at the beginning of March 2022. Amazon’s Perfect...

read more
When is Amazon Prime Day 2022

When is Amazon Prime Day 2022

When is Amazon Prime Day 2022? Amazon Prime Day is one of the biggest shopping events of the year, and it’s coming up fast. During its earnings report last month, Amazon announced that Prime Day 2022 will be returning to July this year. Editor's Note: Prime Day 2022...

read more
What is Amazon VPP?

What is Amazon VPP?

Amazon Unveils New Virtual Product Placement (VPP) Program  Amazon’s presentation at this month’s “Interactive Advertising Bureau’s NewFronts” brought the announcement of new Amazon advertising products, including ad formats that use virtual product placement...

read more
Setting TACOS on Amazon Based on Your Goals

Setting TACOS on Amazon Based on Your Goals

Your advertising strategy on Amazon will depend on your brand’s goals for the platform. The first step in setting TACOS on Amazon is identifying whether your main objective is to improve your profitability or gain more market share.  What is TACOS? How is it...

read more
How to Start Selling on Amazon in Europe

How to Start Selling on Amazon in Europe

Envision Horizons strategic partner, FLEX. Logistics, is presenting 8 basic steps you need to follow to start selling on Amazon in Europe. FLEX. Logistics is an e-commerce 3PL with warehouses in Poland and Germany (with more locations coming) that specialize in...

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Finding the Right Amazon PPC Spend

Finding the Right Amazon PPC Spend

Amazon’s customer base continues to grow, with consumer shopping increasingly moving online. However, this also means more and more sellers are joining Amazon’s platform to compete for these customers. Advertising on Amazon is becoming increasingly competitive. ...

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