by Tristan Williams | May 14, 2021 | Amazon Strategy & Growth
One of the most effective ways to expose people to your brand and product on Amazon is influencer marketing. Envision Horizons CEO, Laura Meyer, interviewed Socialfly’s Director of Influencer Marketing, Pamela Ciprian. She shared her professional...
by Tristan Williams | Apr 9, 2021 | Amazon Selling Guide, Amazon Strategy & Growth
What is Amazon Live? Amazon Live is a live streaming service that allows sellers to show off their products by hosting live streams. It changes the shopping experience by bringing interactive video. These videos enable brands to showcase their products while engaging...
by Tristan Williams | Apr 2, 2021 | Amazon Selling Guide, Amazon Strategy & Growth
The e-commerce industry thrived in 2020 and continues to grow. eMarketer reports that Amazon will generate $367.2B in sales this year. As a result, Amazon’s e-commerce market share increased to 40.4% of all sales! In addition, a rise in consumers...
by Tristan Williams | Mar 24, 2021 | Amazon Explained, Amazon Strategy & Growth
Amazon’s policies on review solicitation are complicated. As a result, it can be difficult to get buyers to leave a review after the completion of a sale. However, Amazon provides sellers with a simple way to ask for reviews and seller feedback with the Request a...
by Tristan Williams | Mar 12, 2021 | Amazon Strategy & Growth
Small and medium-sized sellers in the U.S. sell an average of over 4,000 items per minute on Amazon! However, there are millions of sellers competing to make these sales. If you want consumers to see your product listing, you have to be strategic. The...
by Envision Horizons | Jan 5, 2021 | Amazon Agency, Amazon Strategy & Growth
Amazon’s goal is to enable anyone with a quality product to sell on their platform. This makes gaining traction and selling products at volume difficult. There are a handful of sellers who win big and a long tail of “losers” that hardly get anywhere. And a...