by Tristan Williams | Apr 29, 2022 | Amazon Explained, Amazon Seller, Amazon Selling Guide, Amazon Strategy & Growth, Amazon Tips, Seller Central
Previously, there was no easy way to calculate market share on Amazon for a brand without using third-party tooling. However, Amazon recently launched the Search Analytics Dashboard, which includes the Search Query Performance Dashboard. This report brings us brand... 
by Tristan Williams | Apr 21, 2022 | Amazon Advertising, Amazon Display Advertising, Amazon Explained, Amazon PPC, Amazon Strategy & Growth, Amazon Tips
Amazon’s customer base continues to grow, with consumer shopping increasingly moving online. However, this also means more and more sellers are joining Amazon’s platform to compete for these customers. Advertising on Amazon is becoming increasingly competitive. ... 
by Tristan Williams | Apr 15, 2022 | Amazon Agency, Amazon Explained, Amazon Seller, Amazon Selling Guide, Amazon Storefront, Amazon Strategy & Growth, Amazon Tips, FBA, Seller Central
What is an Amazon Storefront? As a brand selling on Amazon, your storefront allows you to take more control over your customer experience. Through your storefront, you are able to relay your story, mission, and products to your customers in a branded format. Amazon... 
by Tristan Williams | Mar 9, 2022 | Amazon Tips
Amazon is usually very reliable, and its buyer-friendly refund policy makes shopping on the platform generally risk-free. Amazon’s large network of third-party sellers has helped them to become the world’s largest online retailer. However, having so many sellers in... 
by Tristan Williams | Feb 3, 2022 | Amazon Tips
Generation Z is rising in buying power, and thus represents a growing opportunity for brands that understand their values and specific shopping behaviors. Gen Z’s buying power is estimated by some sources to be around $143 billion, and by other sources to be as high... 
by Tristan Williams | Jan 20, 2022 | Amazon Tips
Getting locked out of your primary Amazon seller account can be very frustrating. Having access to your primary account is essential for making important changes to settings, editing billing information, and accessing your Brand Registry. Amazon Seller Account Status...